Interview project assignment Essay Example | Topics and Well Written Essays - 1000 words

Interview project assignment - Essay Example This paper reports an interview with marketing manager in a five star hotel exploring his career path, job duties and personal feelings about a career in the hospitality industry. Career Path of the Interviewee According to the sales personnel, getting to the position of marketing manager was not an easy ride. He has been working at the hotel for the last twenty-five years. From the information that he divulged, he was one of the few lucky who was recruited through graduate trainee program of the hotel. After working in different departments for two years, he was absorbed into the hotel because of his astounding performance as a management trainee. His main aspiration was to land in the position of a marketing manager one day. Having pursued a bachelor degree in hotel and hospitality management, he felt that he really needed to pursue a marketing degree, which would make him a more suited candidate for the job. As such, he enrolled as a part-time student for a degree program in marke ting. After completing his marketing course in three years, it took another two years before he was promoted to the rank of assistant marketing manager of the hotel. ... Job Duties From the interview it emerged that the main responsibility of a marketing manager is to maximize revenues for the hotel through development of strategic programs that would ensure maximum use of the hotel’s facilities. He or she must be informed of current factors that influence the performance of the hotel industry and also know the need of the customers as well as their attitudes. He is responsible for marketing coordination and promotional drives aimed at meeting or exceeding the expectations of customers. He must work in conjunction with other staffs of the hotel in order to ensure high levels of customer satisfaction at all times. Basically, the interviewee mentioned his main duties at the hotel as research, promotion, creation of awareness, maintaining good customer relationships and develop training program for marketing staff. According to the information obtained, as a marketing manager, one must research on factors that appeal to the customers of the hotel . It is crucial to monitor comments by customers on the hotel’s website or on the hotel’s booking sites so as to identify the strengths and weaknesses of the hotel. Research also involves direct interaction with clients and making follow-up calls so as to discover areas that need improvement. Developing promotion programs is an intrinsic responsibility of the marketing manager. There is usually the need to increase occupancy during low seasons. Promotion drive may include running special events and giving coupons. Ensuring easy accessibility of the hotel to customers is also another important duty of the marketing manager. The manager should ensure that current information about facilities; services and rates are available to customers on websites and brochures. The marketing

Astronomy Homework Assignment Essay Example | Topics and Well Written Essays - 250 words

Astronomy Homework Assignment - Essay Example Galaxies are not close to each other. Hence, perhaps at one point, there were star clusters at one place and galaxies closer to each other. The brilliant, Greek mathematician and astronomer, Eratosthenes of Cyrene had an easier way of using geometry in determining the size of the earth (Woolfson 22). He assumed that the sun was miles away, perhaps compared to the distance between the ancient city Cyrene and Alexandria in Egypt where he was the chief librarian. Hence, concluding that the rays from the sun at these locations must have been parallel. There is an error in this assumption because the sun is in constant motion and Cyrene is also due south of Alexandria. Hence, such parallel angles in locations, as he suggested are likely to change. Though Ptolemaic system had several observable failings, it still remained as an accepted science for more than 1800 years (Woolfson 24). Perhaps it is because it was a geocentric model which had unanswerable questions which were mostly based on rational reasoning. In addition, the Catholic Church in the middle ages had supreme authority and had widely accepted Ptolemy’s philosophy. Therefore, any person opposed to the geocentric system got punished because the person was guilty of heresy, a crime at time. Galileo proved that the sun was at the centre, based on several observations he made about Venus (Woolfson 34). By using the telescope he saw that Venus had similar phases to the moon. The nature of these phases was only explainable if Venus was going around the sun. Through this he found out that Earth orbits around the Sun, proving that the Sun is at the centre. During Nicholas De Cusa’s time in 1401 to 1464, The Catholic Church was not the supreme authority because his views showed that he believed that each religion is of equal value. During Giordano Bruno’s time in 1584, The Catholic Church had a lot of powers sentenced people to death for a crime such as witchcraft (Woolfson 35). Hence, the